Privacy Policy

1. Information We Collect

1.1 Information You Provide

When you create an account, subscribe to our Services, contact us, or use WAAI, we may collect information such as:

• Full name
• Business/company name
• Email address
• Phone number
• Business address
• Billing and payment information
• Username and account credentials
• WhatsApp Business Account information
• WhatsApp Business phone numbers
• Meta Business Account information
• WhatsApp Business API configuration information
• Customer/contact information uploaded or managed through the Platform
• Message templates and campaign information
• Chat and communication information
• Support requests and other information you voluntarily provide

You are responsible for ensuring that information submitted to WAAI is accurate and that you have the necessary rights and permissions to provide customer or contact information to us.

1.2 Information Collected Automatically

When you access or use WAAI, we may automatically collect technical and usage information, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Device identifiers
• Approximate location derived from IP address
• Login information
• Pages and features accessed
• Date and time of access
• Usage activity
• Error logs and diagnostic information
• Referral URLs
• Cookies and similar technologies

This information helps us operate, secure, maintain, and improve the Platform.

2. WhatsApp and Customer Data

WAAI provides tools for businesses to communicate with their customers through WhatsApp and related Meta services.

When you use WAAI to send or receive WhatsApp messages, information may be processed including:

• WhatsApp phone numbers
• Customer names
• Message content
• Message delivery status
• Message timestamps
• Media and files transmitted through supported services
• Conversation information
• WhatsApp Business account information
• Message templates
• Campaign and engagement information

WAAI processes such information to provide the Services to you.

You are responsible for ensuring that your use of customer information complies with applicable privacy, communications, marketing, and data-protection laws and with applicable WhatsApp/Meta policies.

3. How We Use Information

We may use collected information to:

• Create and manage user accounts
• Provide and operate WAAI
• Provide WhatsApp Business API and messaging services
• Send and manage WhatsApp campaigns
• Provide chatbot and automation functionality
• Provide shared inbox and customer-support functionality
• Process API requests and webhooks
• Provide customer support
• Process payments and subscriptions
• Monitor and improve Platform performance
• Detect, investigate, and prevent fraud, abuse, and security incidents
• Maintain the security of our systems
• Troubleshoot technical problems
• Analyze usage and Platform performance
• Communicate service updates and important notices
• Send marketing communications where permitted by law
• Comply with applicable laws and legal obligations
• Enforce our Terms of Service and other agreements
• Protect our rights, users, employees, and business

4. Legal Basis for Processing

Where applicable, we process personal information based on one or more of the following legal grounds:

• Your consent
• Performance of a contract with you
• Compliance with legal obligations
• Our legitimate business interests
• Protection of users and prevention of fraud or abuse
• Other lawful grounds available under applicable law

Where processing is based on consent, you may withdraw your consent where legally permitted.

5. WhatsApp and Meta Services

WAAI may integrate with WhatsApp Business Platform, Meta services, and other third-party services.

Your use of WhatsApp and Meta services may also be subject to their respective terms, policies, and privacy practices.

WAAI does not control the privacy practices of third-party platforms. We recommend reviewing the applicable privacy policies and terms of those services.

6. Information Sharing and Disclosure

We do not sell your personal information for money.

We may share or disclose information where reasonably necessary to operate our Services, including with:

Service Providers

We may use trusted third-party providers for services such as:

• Cloud hosting
• Database and infrastructure services
• Payment processing
• Email delivery
• Analytics
• Customer support
• Security
• Error monitoring
• Communication services
• Software and API integrations

These providers may process information only as necessary to provide their services to us.

Legal Requirements

We may disclose information if required to:

• Comply with applicable law
• Respond to a valid legal request
• Comply with a court order or governmental request
• Investigate fraud or security incidents
• Protect the rights, property, or safety of Sofitgrow, users, or others

Business Transfers

If Sofitgrow is involved in a merger, acquisition, financing, restructuring, sale of assets, or similar transaction, information may be transferred as part of that transaction, subject to applicable law.

7. Cookies and Tracking Technologies

WAAI may use cookies, local storage, pixels, analytics tools, and similar technologies.

These technologies may be used to:

• Keep users logged in
• Remember preferences
• Maintain security
• Understand Platform usage
• Improve performance
• Analyze traffic
• Detect fraudulent or unusual activity
• Provide relevant communications and marketing where permitted

You may control cookies through your browser settings. Disabling certain cookies may affect some Platform functionality.

8. Data Security

We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

Depending on the service and circumstances, security measures may include:

• Encryption in transit
• Access controls
• Authentication mechanisms
• Monitoring and logging
• Infrastructure security
• Backup and recovery procedures
• Security reviews

However, no method of transmission or electronic storage is completely secure. Therefore, we cannot guarantee absolute security of your information.

9. Data Retention

We retain personal information for as long as reasonably necessary to:

• Provide the Services
• Maintain your account
• Fulfill contractual obligations
• Comply with legal, tax, accounting, or regulatory requirements
• Resolve disputes
• Prevent fraud and abuse
• Enforce our agreements

When information is no longer required, we may delete, anonymize, or securely isolate it in accordance with our retention practices and applicable law.

Certain information may remain in backups for a reasonable period before it is permanently deleted or overwritten.

10. Your Responsibilities for Customer Data

If you upload, import, store, or otherwise process customer information through WAAI, you are responsible for:

• Obtaining appropriate consent where required
• Providing legally required privacy notices
• Complying with applicable data-protection laws
• Complying with WhatsApp and Meta policies
• Using customer information only for lawful purposes
• Providing appropriate opt-out mechanisms
• Not sending unlawful, deceptive, fraudulent, abusive, or unauthorized communications

WAAI is a technology platform and does not determine the purposes for which you use customer data.

11. Marketing Communications

We may send you service-related communications such as:

• Account notifications
• Security alerts
• Billing notifications
• Product updates
• Service announcements
• Technical notices

Where permitted by law, we may also send promotional communications.

You may opt out of promotional communications by using the unsubscribe mechanism provided in the communication or by contacting us.

You may continue to receive important transactional or service-related communications even after opting out of marketing messages.

12. Payment Information

If you purchase a WAAI subscription or other paid service, payment information may be processed by third-party payment providers.

We generally do not store complete payment-card information on our own systems unless explicitly stated otherwise.

Payment providers may process your payment information according to their own privacy policies and security practices.

13. Third-Party Links and Services

The Platform may contain links to websites, applications, APIs, or services operated by third parties.

We are not responsible for the privacy practices, content, security, or policies of third-party services.

You should review the privacy policy of each third-party service you use.

14. International Data Transfers

Depending on the infrastructure and service providers used by WAAI, your information may be processed or stored in countries other than your country of residence.

Where required, we take reasonable steps to ensure that international transfers are conducted in accordance with applicable data-protection laws.

15. Children's Privacy

WAAI is intended for businesses and users who are legally permitted to use business communication and messaging services.

We do not knowingly collect personal information from children under 18 for the purpose of creating accounts or using our business services.

If you believe that a child has provided personal information to us, please contact us so that we can review and take appropriate action.

16. Your Privacy Rights

Depending on your location and applicable law, you may have rights including:

• Right to access your personal information
• Right to correct inaccurate information
• Right to request deletion of information
• Right to restrict certain processing
• Right to object to certain processing
• Right to withdraw consent
• Right to data portability, where applicable
• Right to lodge a complaint with a relevant data-protection authority

To exercise your rights, contact us using the information provided below.

We may need to verify your identity before processing certain requests.

17. Account Deletion

You may request deletion or termination of your WAAI account by contacting us.

After receiving a valid deletion request, we may delete or anonymize information associated with your account, subject to:

• Legal requirements
• Tax and accounting obligations
• Fraud prevention
• Security requirements
• Dispute resolution
• Enforcement of agreements
• Legitimate business requirements

Some information may therefore be retained for a limited period where legally permitted or required.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our Services, technology, legal requirements, or business practices.

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

Where required by law, we may provide additional notice of material changes.

We encourage you to periodically review this Privacy Policy.

19. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:

For privacy-related requests, please include sufficient information for us to identify your account and understand your request.